Reasons to return

Loyalty & Satisfaction

Repeat behaviour is common, but the data leaves room to turn good experiences into stronger loyalty.

Evidence highlights

What the synthetic sample shows

What drives repeat visits, membership, satisfaction, and recommendation.

Members of at least one loyalty programme

45%

3,363 respondents

Mix

42%

3,166 respondents

Neither

39%

2,948 respondents

Net recommendation score

+31

3,249 respondents